nano-influencers vs micro-influencers

Nano-influencers vs micro-influencers

Nano influencers and micro-influencers both have the same job: to promote brand products. However, the significant difference between the two is follower count. This also means a difference in content, audience, and quality.  Whether brands invest in nano or micro-influencers, the payoff for either can be very beneficial. Social media Read more…

Martinis

About Martini Technology

After years of blogging and seeing many suggested ways of finding additional content ideas, I thought there should be a better way of discovering insights into what users are interested in. Of course, there are many suggested ways, though this is more art than science, feel over data, intuition over Read more…